Manage online store operations faster with a customized D2C E-commerce ERP solution built for catalogue sync, stock availability, customer management, order sync, automatic stock reservation, warehouse fulfilment and real-time order visibility.
Most D2C teams do not struggle because the website cannot take orders. The real problem starts after the order is placed. Customer details, stock checking, ERP order creation, stock reservation and shopper updates often happen manually. When the storefront and ERP work separately, website stock becomes outdated, customer records become inconsistent and the same order is handled twice.
Orders are copied from the store into ERP by hand, which slows fulfilment and creates address, SKU and quantity mistakes.
The store may continue selling items that the warehouse has already shipped, reserved or committed elsewhere.
Prices, attributes, HSN codes, GST rates or product details can differ between the storefront and ERP.
Customer records may miss GST state code, proper phone number, usable address format or a stable customer reference.
The shopper sees the order on the website, while the actual operational status sits inside the ERP.
The integration follows one clear operating flow. ERP publishes catalogue and stock availability to the store, the shopper places the order online, ERP collects customer and order details, reserves stock automatically and the team completes fulfilment inside ERP.
SKUs, variants, attributes, price, HSN code, GST rate and unit of measure are maintained in ERP.
Product details and warehouse availability are sent from ERP to the storefront so the website stays aligned.
The store captures shopper details, shipping address, order items and payment information.
New shoppers become ERP customers with GST state mapping, phone resolution and permanent customer reference.
Each store order becomes a real ERP sales order with ERP order number and store order reference.
ERP reserves available stock against the order automatically using warehouse priority and reservation rules.
Warehouse users pick against reserved stock and complete dispatch, GST invoice and collection inside ERP.
Order status is sent back to the store so shoppers can see progress without manual follow-up.
T3 ERP keeps catalogue, customer and order records connected between your online store and ERP. Catalogue and stock move from ERP to the store, while customers and orders come back into ERP through scheduled sync. This helps D2C teams avoid duplicate entry, wrong customer records and order mismatch.
D2C order management depends on one thing being right: the product must be available when the customer buys it. T3 ERP keeps stock availability visible to the store and reserves stock as soon as the ERP sales order is created, helping reduce overselling and fulfilment confusion.
An e-commerce integration touches live customers, orders and stock. T3 ERP keeps the sync clear, restricted and recoverable, so D2C teams can test safely, review results and operate with proper control before and after go-live.
Every sync is authenticated and restricted to the correct tenant and company, so data remains protected at brand or entity level. This prevents one store, company or business unit from accessing another company’s customers, orders or stock records. It is useful for D2C brands managing multiple storefronts, warehouses or company entities.
Dry-run mode allows the team to read live store data and preview what the ERP will create, update or skip without writing anything into the system. This helps users validate customers, orders, SKUs and stock rules before going live. Re-running the sync is also safe because unchanged records are skipped and no existing data is deleted.
Only approved fields are updated during the sync, and updates happen only when a change is detected. ERP-controlled details such as ledgers, credit terms, customer ownership and internal business rules remain protected. This keeps store data connected without allowing the website to overwrite important back-office controls.
Each sync provides a clear report showing customers created or updated, orders raised, stock reserved, skipped records and unmatched product lines. This helps the operations team quickly identify what went through successfully and what needs correction. ERP order status can also be sent back to the store so shoppers get better order progress visibility.
Find answers about website integration, catalogue sync, stock reservation, customer sync, sales order creation and safe testing before go-live.
No. Your current store can continue as the storefront and checkout. The integration exchanges data with it on a schedule.
The sync can run on the schedule you set, from a few times a day to every few minutes, depending on the required operating rhythm.
No. Shoppers are matched using the store customer ID first, then email and mobile. Existing customers are updated instead of duplicated.
That line is reported as unmatched with the failed SKU or product reference, so the team can correct it. The system does not create products silently.
ERP reserves what is available and reports the shortage on the order, so the team can decide the next action.
No. The order arrives in ERP with stock reserved. Your team then picks, dispatches, invoices and collects inside ERP under normal controls.
Yes. Dry-run mode reads the store and shows what would be created or updated, without writing records.
Yes. Each call is tenant-authenticated and company-scoped, so multiple brands or entities remain separate.
Discuss your catalogue sync, order sync, stock reservation and fulfilment workflow with the T3 ERP team.
